New Balance vs Hoka Shoe Size Comparison

Hoka runs about half a US size smaller than New Balance, so you may need to size up. The gap is about 2mm in measured shoe length plus each brand fit bias. Use the table below to convert any New Balance US size to a starting size in Hoka, with UK, EU and CM alongside.

New Balance to Hoka size chart

New Balance US men size mapped to a starting size in Hoka, with UK, EU and CM.
New Balance US Hoka US Hoka range Hoka UK Hoka EU Hoka CM
7 7.5 6-8.5 6.5 37 25
8 8.5 7-9.5 7.5 38 25.5
9 9.5 8-10.5 8.5 40 26.5
10 10.5 9-11.5 9.5 41 27.5
11 11.5 10-12.5 10.5 42 28
12 12.5 11-13.5 11.5 43 29
13 13.5 12-14.5 12.5 45 30

Data confidence

Why New Balance and Hoka differ

That works out to roughly 2mm of real shoe length. We map every size through foot length in millimetres and then re-apply each brand empirical fit offset, so the comparison reflects how the shoes actually fit rather than how they are labelled.

Brand-level estimate: per-model fit can vary by a full size or more within a brand.