Hoka vs Jordan Shoe Size Comparison

Jordan runs about 1 US size smaller than Hoka, so you may need to size up. The gap is about 6mm in measured shoe length plus each brand fit bias. Use the table below to convert any Hoka US size to a starting size in Jordan, with UK, EU and CM alongside.

Hoka to Jordan size chart

Hoka US men size mapped to a starting size in Jordan, with UK, EU and CM.
Hoka US Jordan US Jordan range Jordan UK Jordan EU Jordan CM
7 8 6.5-9 7 38 25
8 9 7.5-10 8 39 26
9 10 8.5-11 9 40 27
10 11 9.5-12 10 42 27.5
11 12 10.5-13 11 43 28.5
12 13 11.5-14 12 44 29.5
13 14 12.5-15 13 45 30.5

Data confidence

Why Hoka and Jordan differ

That works out to roughly 6mm of real shoe length. We map every size through foot length in millimetres and then re-apply each brand empirical fit offset, so the comparison reflects how the shoes actually fit rather than how they are labelled.

Brand-level estimate: per-model fit can vary by a full size or more within a brand.