Jordan vs New Balance Shoe Size Comparison

New Balance runs about 1 size smaller than Jordan, so start by checking up from your usual size. The estimate uses a fit-offset difference of about 8mm plus each brand's fit evidence — not the size labels alone. Use the table below to convert any Jordan US size to a starting size in New Balance, with UK, EU and CM alongside.

Jordan → New Balance size chart

Jordan US men's size mapped to a starting size in New Balance, with UK, EU and CM.
Jordan US New Balance US New Balance range New Balance UK New Balance EU New Balance CM
7 6 5–7 5 36 23.5
8 7 6–8 6 37 24.5
9 8 7–9 7 38 25.5
10 9 8–10 8 39 26
11 10 9–11 9 41 27
12 11 10–12 10 42 28
13 12 11–13 11 43 29

Data confidence

Why Jordan and New Balance differ

Jordan runs ~1 size smaller than New Balance.

That works out to roughly 8mm of real shoe length. We map every size through foot length in millimetres — the canonical axis — and then re-apply each brand's empirical fit offset, so the comparison reflects how the shoes actually fit rather than how they are labelled.

Brand-level estimate — per-model fit can vary by a full size or more within a brand. See how we calculate for how we measure fit offsets.